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FOR IMMEDIATE RELEASE
MARCH 19, 2003
5:13 AM
CONTACT: Not In Our Name (NION)  
Cat David,
212-625-1137
Email: media@notinourname.net

Not In Our Name to Air Anti-War Ads in New York City on MTV and BET;
Ads Feature Youth Speaking Out Against War on Iraq

 
NEW YORK - March 19 - An advertisement produced in conjunction with the anti-war group Not In Our Name will begin airing on MTV and BET in New York City during programs such as Total Request Live, Direct Effect and 106 & Park, some of the network’s most popular shows among 18-34 year olds. The ad will begin airing on Thursday March 20th and Friday March 21sth and will run through the week.

Filmed in Times Square, the spot features young New Yorkers and youth activists expressing opposition to the war and urging their peers to become involved in the anti-war movement. One youth states, “We don’t want this war, it’s not in our name,” and others say that people “must act like the future depends on it, because it does.” The spot contains footage of worldwide protests against the war.

The series is a collaboration between Not In Our Name and two-time Academy Award winning filmmaker Barbara Kopple, screenwriter Jeremy Pikser (Bulworth), Not In Our Name spokesperson Miles Solay and filmmakers William Davis, David Becker, Kristi Jacobson, Molly Snyder-Fink, and Craig Hymson. Spoken word artist Saul Williams contributed his song “September 12th” to the first commercial.

“We want young people to know they have a voice,” said Ms. Kopple. “That they can’t be silenced in this debate.” Barbara Kopple won Academy Awards for her films Harlan County USA and American Dream.

At the national level, MTV has joined CNN and other networks in refusing to air anti-war ads produced by organizations like Not in Our Name and Win Without War, citing a company policy. Both CNN and MTV air recruiting ads for the Army, Navy, and Marines regularly, raising issues of fairness. The Not in Our Name ad is instead airing through regional cable networks, starting in New York and Los Angeles and then expanding to other cities, such as Cleveland, Chicago, and San Francisco.

Individual contributions paid for the production of the ads and the purchase of airspace. Not In Our Name has pledged to take their message to dozens of cities around the country. The ad is also viewable on the NION website at www.notinourname.net

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