MARCH 19, 2003
In Our Name (NION)
Cat David, 212-625-1137
Not In Our Name to Air Anti-War Ads in New
York City on MTV and BET;
Ads Feature Youth Speaking Out Against War on
YORK - March 19 - An advertisement produced in conjunction with
the anti-war group Not In Our Name will begin airing on MTV and
BET in New York City during programs such as Total Request Live,
Direct Effect and 106 & Park, some of the network’s most popular
shows among 18-34 year olds. The ad will begin airing on Thursday
March 20th and Friday March 21sth and will run through the week.
Filmed in Times
Square, the spot features young New Yorkers and youth activists
expressing opposition to the war and urging their peers to become
involved in the anti-war movement. One youth states, “We don’t
want this war, it’s not in our name,” and others say that people
“must act like the future depends on it, because it does.” The
spot contains footage of worldwide protests against the war.
is a collaboration between Not In Our Name and two-time Academy
Award winning filmmaker Barbara Kopple, screenwriter Jeremy Pikser
(Bulworth), Not In Our Name spokesperson Miles Solay and filmmakers
William Davis, David Becker, Kristi Jacobson, Molly Snyder-Fink,
and Craig Hymson. Spoken word artist Saul Williams contributed
his song “September 12th” to the first commercial.
“We want young
people to know they have a voice,” said Ms. Kopple. “That they
can’t be silenced in this debate.” Barbara Kopple won Academy
Awards for her films Harlan County USA and American Dream.
At the national
level, MTV has joined CNN and other networks in refusing to air
anti-war ads produced by organizations like Not in Our Name and
Win Without War, citing a company policy. Both CNN and MTV air
recruiting ads for the Army, Navy, and Marines regularly, raising
issues of fairness. The Not in Our Name ad is instead airing through
regional cable networks, starting in New York and Los Angeles
and then expanding to other cities, such as Cleveland, Chicago,
and San Francisco.
contributions paid for the production of the ads and the purchase
of airspace. Not In Our Name has pledged to take their message
to dozens of cities around the country. The ad is also viewable
on the NION website at www.notinourname.net
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